Dear Partners,

Over the past 48 years, we evolved from a small team to a diversified financial services organization with over 650 employees and a bold ambition to help Canadians bank better. We’re thrilled to share the next chapter of our evolution with you and give you a sneak peek of our new branding for Equitable Bank.

To be unveiled on October 29th at the National Mortgage Conference in Montreal and online at equitablebank.ca, our new branding represents more than a change in logo. It symbolizes our collective history and celebrates our entrepreneurial roots, while emphasizing our commitment to exceptional service and developing products that are simple, flexible and convenient. Whether working with our trusted partners or providing top-tier service to our single family or savings clients, our commitment to innovate, build and challenge is at the heart of our growing brand story.

While some elements of our brand remain unchanged, we have achieved many important milestones:

• Our portfolio grew to more than $26 billion in assets under management as we expanded across Canada, with offices in Vancouver, Calgary, Toronto, Montreal and Halifax
• In January 2016, we entered the digital banking space with the launch of EQ Bank, the first digital bank born in Canada
• EQ Bank recently surpassed $2 billion in deposits in July 2018, less than 3 years since its launch

We continue to expand our residential services by introducing new products, such as the PATH Home Plan (a reverse mortgage solution), a Home Equity Line of Credit (HELOC) and the Equitable Bank Switch program.

Equitable Bank is the 9th largest independent Schedule I bank in Canada offering a diverse suite of residential lending, commercial lending, and savings solutions, including high-interest savings products and GICs. It was established in 1970 as Equitable Trust and became Equitable Bank in 2013.